Like the beginning of a new diet or exercise regimen – or good adventure story – the first day of my Organic Avenue LOVE Deep cleanse is imbued with hope. LOVE is an acronym for Live Organic Vegan Experience and you can just feel the healthy goodness to come, right? Over the next three days I’ll be consuming 113 ounces of fresh-pressed vegetable juice daily and nothing else, save water. If that sounds difficult, well, it is. I did a three-day Cooler Cleanse a few months back and it proved to be a challenging test of mind over matter. I never posted about it because frankly I wasn’t sure I’d actually see it through to completion and the shame of public failure was too much for a virgin cleanser to shoulder. However, this time I’ve opted to go public and live blog my way through the experience – even though LOVE Deep looks to be substantially more hardcore than my previous cleanse.Â Oh well, here we go.Â First up: a breakfast shot of alfalfa grass chlorophyll.